Bikkembergs FW 21 – Pitti Uomo 99




The new Bikkembergs Fall/Winter 2021 collection redesigns in a modern key some of the iconic masterpieces through a retrospective of the most significant seasons of the brand.
Since the beginning in the late 80’s, when Dirk Bikkembergs exploded out of the Royal Academy of Fine Arts in Antwerp marking a turning point in menswear, up to the present day, his expressions and signatures have become hallmarks of the brand which still remain present in the collection today.
Among the various details of the collection, first of all the classic 1.8cm top-stitching present in the development of a series of pieces in Cavalry wool twill. This type of garment construction allowed the brand to stand out from its competitors in the early years.
These pieces are complimented by slightly more formal garments, such as the single-breasted jacket in Punto Milano or more casual details that best reflect the robust workwear philosophy, overdyed gabardine shirts, a new cargo and colour-washed denims.
Knitwear is also important category to the brand’s heritage: in this collection its importance renewed due to the use of wool blends with other yarns for the definition of inlaid logos, colour-blocking and masculine ribbing.
This philosophy of reworking is applied also to the sportswear: the inspiration coming from various past seasons, touching on both the iconic and dynamic, mixing techniques, textures and styles.
Outerwear completes the collection with a combination of pieces designed for a contemporary lifestyle: padded nylon and neoprene jackets, wool coats with quilted nylon inserts, the classic leather biker jacket and lastly down jackets with a bold “pop” camouflage allover print.

Harem London AW21 – London Fashion Week

AW 2021

By Mijean Rochus


HAREM London is a genderless brand founded in 2015 by two entrepreneur sisters: Creative Director Dee and Managing Director, Begum Ozturk. The two sisters empower and complete each other as a team, and as leading women they are proud to be a part of a much wider community of female entrepreneurs and innovators.

HAREM London combines two different worlds: London and Istanbul, East and West, heritage and future, belonging and searching. HAREM is about feeling comfortable with a global cross-cultural identity and the brand express an experience of diverse identity with pieces that blend influences, fabrics and techniques from both countries and cultures.

Heritage and future, AW21 blends inspiration from ancient Anatolia with contemporary luxury casualwear.

Edward Crutchley AW21 London Fashion Week

Edward Crutchley AW21

AW 2021

By Mijean Rochus

Edward Crutchley AW21 is a paean to the cultural iconography of The North of England and the no-nonsense opulence of its matriarchs. The collection is named after the original title for the British soap Coronation Street, devised by Tony Warren in the 1960s as a ‘fascinating freemasonry, a volume of unwritten rules’.

Crutchley looks to a host of gutsy personalities loved for their straightforwardness, approachability and humour. From the formality of farmers dressed smartly for an auction to the earthy camp of drag queen Lily Savage, the mood is dressed-up for downtime. Workwear donkey jackets are in oversized leopard jacquard. Keitel bomber jackets – a shape native to Crutchley’s birthplace in the Dales – are in moiré. The designer’s signature flamboyance has eased into supple cashmere melange tracksuits, swing coats and flared macs wine a longer line. Tailoring is slimmer.

Colours riff off the cusolic northern landscape and hardy English textiles are reproduced with a luxurious, couture handle. A contemporary cashmere tweed and leopard merino jacquard from Johnstons of Elgin are the apogee of Bet Lynch meets b-boy style. Two damask prints featuring the ED wheel logo and a plumage of ostrich feathers are based on 1820s designs from the textile printing museum in Mulhouse, France. A lush ornithological print featuring crows, pheasants and foliage is an amalgam of works by the famed naturalist John James Audubon. Temple frescos on Liugong Island, China – a resting place for British Navy Offiers in the early years of the 20th century – are collaged to create a dense marble throng.

Throughout his career, Crutchley has been committed to an environmentally sustainable way of working the feeds right through the supply chain, fully involving artisans, factories and their suppliers. For AW21 a leopard slug graphic is digitally printed by Biddle Sawyer in Manchester onto organic silk, and also appears in a brand new textile developed to mirror the appearance of moiré. The design is first applied onto a warp of recycled polyester before it is woven in the manner of an old school couture Ottoman fabric in Como by Gentili Mosconi.

Cardigan stitch pullovers, ribbed bandanas and cashmere beanies are all by Johnstons of Elgin and are knitted on the Scottish Borders. All of Johnstons knitwear is washed in water from the River Teviot, which contains the perfect blend of natural pH and mineral content for the softest natural finishing. A range of contemporary micro-textured tailoring from Bower Roebuck in Hebden Bridge offer a fresh, lighter take on scratchy British outdoor sporting regalia.

This is a character study of northern grit and glamour. It’s all down to the details: tonal grape vines in recycled polyester cord and sustainably sourced sequins are embellished as borders on suits and dresses by London Embroidery Studio. Sweatshirts feature quilted comedy and tragedy masks which draw their inspiration from the Beijing Opera.

Judith Leiber has exclusively made three jewelled animal-shape clutch bags to accompany this collection – a leopard, sausage dog and snail – as well as a new slim clutch shape in seasonal prints. Sovereign rings are double chain pendants made using a mix of British Pound and Euro coins are by Victoria Rickard and Gianluigi Zocchedu. Patent leather loafers with an exaggerated frilled upper and a convex heel are made by ROKER. Stephen Jones has worked on sport flat caps and a floating handkerchief style evoking a head scarf tied over an abundance of hair rollers. It is a nod to Crutchley’s Nana Lorna.


London Fashion Week Autumn Winter 2021

London Fashion week february 2021 



London Fashion Week February 2021 will showcase Lucy Saunders, the competition winner and her MTV inspired collaboration which will be exclusively available at River Island


London, 16 February 2021 Launching Tuesday 23 rd at 16 :00 during London Fashion Week, MTV, the British Fashion Council, River Island and ICEBERG announce the ‘Music Meets Fashion Competition’ winning collection by, Lucy Saunders with a special performance by Ivor nominated sensation Griff. The collection is ins pired by MTV and designed with gender neutrality, size inclusivity and sustainability in mind, it will be available online with


The ‘Music Meets Fashion Competition’ is a competition between MTV, River Island, the British Fashion Council and ICEBERG that was announced at London Fashion Week in February 2020. Fashion design students from 21 fashion schools, selected through the BFC Colleges Council Network in the UK and select international design colleges in the US, Mexico and Australia, were invited to design a line inspired by MTV that merges music, fashion and sustainability.


Handpicked from hundreds of submissions, the five finalists are Rebecca Cox from University of Leeds, Bew Chan from Manchester Metropolitan University, Lu cy Saunders from London’s Kingston University, Rebeca Serrano from Universidad Iberoamericana ( Mexico City and Alice Michelle from Academy of Arts University San Francisco. Each finalist had mentoring calls with River Island to talk about their commercial pieces and how to adopt their approach to a competitive commercial landscape. The finalist catwalk designs were presented at London Fashion Week September 2020 with a digital activation created by MTV Breaks.


The winner, Lucy Saunders from London’s Kingston University, was selected by a jury of industry leaders comprised of Naomi Dominque, Design Director of River Island, Kerry Taylor, EVP of Entertainment Youth Brands, ViacomCBS Networks International, Caroline Rush, Chief Executive BFC and Ja mes Long, Creative Director of ICEBERG. Lucy Saunders and her 8 piece, MTV inspired, River Island collection will be revealed with an exclusive performance by MTV Push Finalist and Ivor nominated, Griff. The emerging, multi hyphenated singing sensation has already made the top 5 in the BBC’s prestigious Sound of 2021 poll and been placed amongst the big leagues of British Pop, with her latest release ‘Black Hole ’receiving Radio 1 support as Annie MacMac’s Hottest Record in the World and Clara AmfoAmfo’s Tune Of The Week. Griff is even breaching global status with co signs from Taylor Swift and appeared on DisneyDisney’s record breaking Christmas ad campaign with the beautiful ‘Love Is A Compass. ’The Chinese Jamaican singer will be performing her latest track among st other anthems on MTV s ‘Music Meets Fashion’ Competition Winner’s Announcement on schedule at London Fashion Week 23 rd February 2021. The performance will be streamed on at 16 : 00


Caroline Rush, Chief Executive of the British Fashion Council

“Congratulations to Lucy Saunders on a well deserved win! Working with MTV, River Island, ICEBERG and the incredible finalists throughout this challenging year has been incredibly rewarding. The creativity has remained inspiring and optimistic throughout, representing the strength and power of fashion to express emotion and propel people forward even during difficult times.”


Kerry Taylor, EVP of Youth Entertainment Brands and BET International, ViacomCBS

Networks International

“I am thrilled to congratulate Lucy Saunders as the ‘Music Meets Fashion Competition’ winner for her catwalk designs that encapsulated all that MTV is and where we can go in the future so vibrantly. I am truly blown away by the outstanding work created by each incredibly talented finalist in this process and it was such an honour working alongside them as they and their collections have evolved to overcome obstacles and meet the new needs of society.”


Naomi Dominique, Design Director, River Island

“Having previously collaborated with global and influential music artists and continually supporting emerging and aspiring young design talent, the MTV Music Meets Fashion Competition’ was a perfect fit for us at River Island. Working with the finalists and Lucy has been an exciting process for us, they have all been dedicated to the project and each of them have created something innovative that has suited River Island’s design ethos of inclusivity for all. This year has thrown a lot at us due to the pandemic, and even with the unexpected obstacles in our way, we have all managed to remain empowered and optimistic throughout; it is so inspiring to see in the emerging talent of today and River Island is incredibly excited to reveal Lucy’s MTV inspired commercial de signs in February!”


#MusicMeetsFashion #MTVBreaksDesigner



About MTV

MTV is the world’s premier youth entertainment brand and the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its award winning content built around compelling storytelling, music discovery and activism across TV, online and mobile.

About MTV Breaks

MTV Breaks is a pro social platform set up to help young people break into creative industry careers. As well as offering unique opportunities to work for MTV and attend some of the brand’s biggest global music events, its content gives young people access to expert advice by industry insiders. MTV Breaks encourages its followers to dream big, but also aims to give them the knowledge, tools and experience to make those dreams a reality.

About British Fashion Council

The British Fashion Council ( was set up in 1983 to promote British fashion internationally and co ordinate this promotion through fashion weeks, exhibitions and showca sing events. BFC now supports designers beginning at college level and extending to talent identification, business support and showcasing schemes. The BFC promotes British fashion and its influential role at home and abroad, helping British designer busin esses develop their profiles and business globally. BFC Foundation (Registered Charity Number: 11852152) was created for charitable purposes and grant giving; attracting, developing, and retaining talent through education and business mentoring. BFC Colleg es Council offers support to students through BA and MA scholarships and links with industry through design competitions and Graduate Preview Day. Through grant giving and business mentoring the BFC support designers through four talent identification and business support schemes: BFC/Vogue Designer Fashion Fund, BFC/GQ Designer Menswear Fund, NEWGEN which includes womenswear, menswear and accessories, and the BFC Fashion Trust, a charity supporting UK based designers. The BFC showcasing initiatives and events include London Fashion Week, London Fashion Week Men’s, LONDON show ROOMs and the annual celebration of creativity and innovation in the fashion industry: The Fashion Awards.

About River Island

With over 60 years of fashion retailing experience and 350 stores across the UK, Ireland and internationally, River Island is one of the best known and loved brands on the UK High Street.

Renowned for its stylish, affordable and unique fashion offering spanning womenswear, menswear and kids wear, River Island boasts one of the largest design teams on the High Street, with almost all of its products designed in house

Proudly supporting a growing list of charities and organisations, River Island builds long term and fair relationships with sup pliers, people and the communities in which we operate, whilst striving to be mindful of the planet’s limited resources, using renewable energy sources, reduced packaging and recycled and biodegradable materials wherever possible.


ICEBERG is the vision of Giuliana Marchini Gerani and her husband Silvano launched in Italy in 1974. ICEBERG are original innovators and rule breakers in both product and marketing with the brand revolutionising and introducing the concept of luxury sportswear. Jame s Long, after completing the prestigious RCA MA and setting up his own men’s and womenswear line, has been Creative Director since 2016 designing Men’s, Women’s and the made in Italy Capsule collections marrying his own distinctive London style with the he ritage and joyful signatures of ICEBERG and everything the brand stands for in Italy.



Dear reader,

My name is Joy A Danso, and I was the creative leader for this creation.

Creating the team was very smooth. Leia had done my hair previously and she is my friend so she was perfect to help me run the project. Caleb produces music, his creative skills translated perfectly into the medium of photography, as all the creative fields intersect and have the same objective of making people feel emotive. Mercy, responded to a job post I posted online. She said she was only beginning her journey as a photographer. This was not an issue for me since I have only been in the field for about a year. I felt it was important to bring in fresh creative’s with fresh mindsets and ideas. The team worked in unison to create a striking collection of portraits. I am grateful.

This project was curated after the first lockdown in the UK. Practically all studios were closed , and the budget for the project was low. The team used Leia’s living room as the studio and we used a ring light instead of soft boxes to diffuse the color gels. I wanted to share this to let every creative know that creating is your birthright and to not allow things such as money and circumstance control your talent and flow. You guys have the power to do anything and everything , through YOURSELF!

The project explores all things strange and beautiful through a series of portraits.

The vision for this project was to merge the mysticism of space , mystery of the unknown by rejecting modern beauty norms to create confusion. The objective for the project is to make people question their ideas of what true beauty is. To me true beauty is all about emotions, and how you feel about yourself and others.

Excerpt From: Terces and Matthew Engelhart. “Kindred Spirit : Fulfilling Love’s Promise” reads: “I invite you to practice sitting down, being still and confident in your own inner beauty, that beauty which never fades, nor can it be diminished by time or circumstance.”

This passage describes how I challenged myself , members of the Miro team and models to authentically express their inner beauty through the use of colour schemes,hair,texture, exaggerated facial expressions and editing techniques.

Throughout the project there is a sense of “nudity”, which I thought was integral to create a sense of familiarity between the viewer and model. The unconventional nature of the portraits in combination with bare skin ensures that the viewer feels connected and sees part of their beauty mirrored in the strangeness.

The creative flow and original expressions of everyone involved in the project inspired me, and allowed my own confidence and beauty to evolve and transcend current beauty standards.

What does beauty mean to you?

Blessings everyone! My name is Leia Wasike-Ginn, I am a first year university student, a black creative and most importantly, the hairstylist for this project. I had the honour of working with Joy Danso, our amazing team and models to create four beautiful looks that played on “the nude” look. I am no stranger to the hair world as I run my own small business, however most of my looks conform to less eccentric and ‘strange’ undertones.

When Joy first explained her vision, I was instantly hooked. We aimed to create a transcendental deliverance of the supernatural world and I feel we did just that.

Jennifer’s look exuded the truest essence of femininity, with her beautiful stature complimenting the elegance and simplicity of the hairstyle.

Daniel’s look pushed ideals of how bantu knots should be worn. That, I loved and still believe that #boyswearingbantus should be popularised and embraced by many!

Johnny’s look was practically completed in seconds and needed minimal effort since he already had his dreadlocks before the shoot however I feel like his aesthetic worked so perfectly with the mystery Joy and Caleb wanted to achieve.

Lastly, Annalisa’s final look was different to how we originally planned. I feel however, the minimal effort display of her beautiful afro worked perfectly with the striped back, natural theme that aligned with the initial vision.

Generally, all of the models worked perfectly to create images that I feel the whole team can be proud of despite some bumps in the process.

Some of the bumps included issues with location. This however, got quickly ironed out as we were flexible in creating our own set. I feel that this even allowed us to explore colour with different gels for lighting ideas, to further fulfil the vision. I thoroughly enjoyed collaborating with fellow black creatives to produce the magic that we did as well as being able to practice my skills as a hairstylist in a mode that I am currently not used to (but soon hope to be).

I will most definitely be working with more fellow black creatives as it is important for our voices to be heard at a time of silencing.

Find more of my work:

London Fashion Week FADCharity – Leia Wasike-Ginn

Yo! My name is Caleb Nimo and I am a first-year Media Studies student at UEA. This is my first professional gig as a creative director and so I aimed to prove myself by developing a simple idea into a striking and emotional piece.

I drew my main inspiration for this editorial from Hype Williams film directing debut – Belly . The film featured rappers Nas and DMX playing the role of two young street criminals in New York, hungry to find success in a life of crime. The opening scene is famous for its use of backlights and UV colouring to create a strange, ethereal, out of this world effect on the protagonist’s skin. Following the brief that stated that we were aiming to explore the infinite possibilities in the universe, I decided that I wanted to explore the infinite amounts of emotions we can experience as humans. I believe that it is strange that we

are able to feel anger or show happiness as a result of our environment and so I attempted to explore this by incorporating the use of lighting to add various colours to the set in an attempt to evoke different

emotions. Thankfully, both Johnny and Daniel were very confident in expressing these emotions through the various facial expressions they made and so I believe the shoot was a great success. I find myself relating with Hype Williams as this was his debut in a field of work that was different to his own as I am a music producer myself.


Greetings! My name is Mercy Akinkugbe and I am an aspiring photographer.

The Miro mag project has exposed me to new levels of creativity, it has shown me how inspiration can be taken from almost anything and can be made into something beautiful!

Initially when hearing and seeing the brief, I was unsure of how I would be able to add to the project as it was way out of my comfort zone, however during the first shoot I was able to dig deeper into my own creativity which I thoroughly enjoyed.

The use of lighting was also something I enjoyed implementing, it’s amazing seeing how a simple source of light can have such a great effect on how a photo feels.

Being a part of a team with so much talent and working closely with individuals such as Joy Danso,Leia Wasike-Gin, Caleb Nimo and others has been a blessing and is something I hope to experience again. This is only the beginning and I am very excited to see what God has in plan for each and everyone of us, I know it will be great! I am very grateful to Mijean and the team for gracing me to be part of such a

wonderful product.

A special expression of gratitude towards all the individuals that facilitated all things strange and


Mijean Rochus – CEO of Miro Magazine (@mijeanrochus & @miro_4_you)

Leia Wasike-Ginn – Hairstylist and Assistant (

Caleb Nimo – Creative Director and Assistant (@ceesho)

Mercy Akinkugbe – Secondary photographer ( @shotby.akp)

Johnny Egere – Model (@johnnyegere)

Jennifer Malengele – Model (@Jennifermalengele)

Anna-Lisa Francisco – Model (@xsimplyretro)

Daniel Daszek -Green – Model (@danieldgreen)

ImJustPleb – Artist/Editor (@imjustpleb)


Peace and love,


More on @joys.planet (instagram)

Soirée Grazia Maroc x Alexandra Zimmy LOVES Natan

Soirée Grazia Maroc x Alexandra Zimmy LOVES Natan


To celebrate fashion week in Paris, Grazia magazine and Alexandra Zimny organized a cocktail party to have the opportunity to contemplate the collection of the Belgian fashion house Natan at Caroline Charles Communication. On Friday, October 2nd, many personalities from the world of fashion and sports gathered alongside Alexandra Zimny, former miss, and were welcomed by Antoine Schmidt in a pop-up store, right next to the Natan boutique.


T +33 1 88 47 77 60 — PARIS@NATAN.BE


Credit: Mijean Rochus

CHOPS GRILL – Split (Croatia)

Few years ago, after a successful spring in Italy and upon my return home, I made a stopover in Split and one of my friends suggested dinner in, as she said, one of the ‘’it’’ places in town and it happened to be a steakhouse in the very city centre. Now, not being a big fan of steaks in Croatia, I was not all thrilled but decided to give it a go.  The place is called Chops Grill and I was sure we made the right decision from the moment we came in this carnivore heaven.

A professional and smiley hostess greeted us at the entrance, found our reservation and walked us to our table in a simple but elegant dining room, with the main grill in the middle of it – so all the guests can see their steaks being done!  Restaurant is well spread and quite big having in mind that it is in the centre of a 1700 year old city of Split (Croatia), where most of the eateries are squeezed in narrow streets or on busy squares.  The place was packed, and few other hostesses at the desk were handling quite a row of people trying to get in for dinner that night.  

I was impressed seeing over thirty types of steaks from all over the world and with the exact descriptions about the country of origin and type of feeding, but besides steaks I found some great fish choices and, as the waiter later pointed out, a few vegetarian options. We decided to splurge that evening and ordered us a dry-aged 1.2 kg Tomahawk steak to share. And quite a show it was!  The steak was brought on a gibbet, with a big bone hanging from the upper part and the tasty juices from the steak were dripping over baked potatoes and veggies on the bottom. The meat was cut in front of us, salted and served to our plate.  Perfectly done, juicy and soft, and with a bit of a foie gras flavour at the crisp parts by the bone (due to dry aging for 40+ days), this piece made me a steak fan for sure and Chops Grill was on my ‘’must visit’’ list every next time I came to Split.  

I wanted to explore and learn more about the steaks and how on earth they decided to open up a steakhouse in a country where you cannot even buy a tenderloin in a butchery store, so soon I started the friendly but educative conversations with the owners Jasmina and Igor, chef Ivan and grill master Marko. Quite a team they are, started together from the very beginning of Chops in June 2013 and back at the time they were not profiled as they are today. 



‘’So where do you get the meat’’ – I asked. 

– We have a few suppliers that we are working with for years now.  Those are companies that import delicates from all over the world, and we have grown together.  In 2013, when we started, we could only get a very few of the steaks that we have today – simply, there was no demand for that in Croatia, especially in Split.  So, when I sent a first list to one of my suppliers, they were so thrilled to have someone finally ask for those cuts that they came to Split just few days later and that’s how it started.  From then on, every year, we try all the new cuts and specials from our suppliers, and we take only the best. Currently, we have in our offer local meats, but also steaks from Argentina, Uruguay, USA, New Zealand, France, Netherlands, Ireland and Japan.  We are especially proud that we managed to make the best out of our local Simmental cuts by dry-aging them in our chambers. This resulted in a very meaty and tender steak, the guests basically choose their cut from the chamber and the grill master cuts it in front of them. And they love it! 

When she mentioned Japan, the first thing that came to mind was the meat from the cows that I read somewhere are fed with beer and massaged while the calm music is playing, so I asked her if this was that meat, the famous Kobe beef.

– Yes, this is the wagyu beef, but not Kobe.  Kobe is very, very hard to get outside of Japan as there is limited supply per year.  I think there is about 3000 cattle slaughtered every year that are real Kobe.  This is wagyu, which is by definition a meat from Japan, but the difference is only in bloodlines and prefectures where the cattle is coming from.  We sell only grade A5 (the highest rank in the wagyu beef ratings, meaning the highest quality) and only tenderloin and striploin cuts.  This is very expansive beef and therefore a lot of restaurants around the world that I have personally visited sell ‘’Kobe style’’ beef under wagyu or Kobe, but please note, this is not at all the same meat, it tastes completely different and it is not raised in Japan, and the price for this meats is three times lower then the real wagyu.  Our original wagyu steak of 150 g. we sell at a competitive price, we want our locals to learn and try new things with us.

Marko, the grill chef, and Ivan, the head chef, are both young enthusiasts who run this place as family, and they grow with the restaurant year after year.  The biggest challenge for Ivan was to prepare the dishes that will keep up with the high-quality level steaks.  But when you try his fillet Wellington, the answer is right there – even those not enthusiastic for the meat will love this rhapsody of flavours.  Gordon Ramsey once said that a perfectly prepared Wellington is one of the best dishes in the world, and in Chops their Wellington is one of their ‘’trademark’’ dishes.  I noticed that they do not mention fish a lot around this place, but in one of my last occasions here I tried the ‘’buzzara’’ of shrimps and shells with home-made macaroni, and it actually became one of my favourite dishes here now!  Its basically the Adriatic shrimps prepared in a traditional way with white wine, garlic and olive oil, but with the fresh fish, the sauce is amazing, and when the home-made macaroni (yes, actually one of their retired cooks prepares these only for them) soak up the flavours, they are even better than the shrimps itself!

And what goes better with good food then the wine – Chops prides itself with a mini glass roof chamber in their main dining room full of the best local ones.  You will find some international wines here as well, including the Chateau Mouton Rothchild, but they are working mainly on presenting and pairing some of the best Croatian wines with their food and are very good at this.  And for after dinner, their adjoining cocktail bar prepares some of the best craft cocktails in the city, so give that a try as well!  

And with all those rows of people trying to get in, countless staff buzzing around the tables, food coming from two different kitchens, hot summer air that is even hotter by the grill or in their black elegant uniforms, these guys still do it with a smile and humbleness.  That is why this is my ‘’must stop’’ in Split, I hope that if you visit, it will become your favourite too!

Ermenegildo Zegna XXX

Summer 2021
Nature I Man I Machinery

By Mijean Rochus

Ermenegildo Zegna celebrated its 110th anniversary through the Phygital runway show livestreamed – fusing digital and live expérience at Milan Digital Fashion Week.


The environment for this ‘phygital’ presentation was Ermenegildo Zegna’s HQ in Trivero, two hours northeast of Milan. The super fashion show, which was livestreamed started digital and became a subjective movement that crosses borders and spaces, outdoors as a wall of hedgerow evaporated and operating plants created a unique reality, where the natural element and the textile loom are melt in dynamic harmony while clothing perfectly defines new modalities and new solutions.

The Ermenegildo Zegna XXX Summer 2021 collection is a project that includes clothing and a different way of displaying it, merging a digital and a live experience, it is an exploration of the unique link between nature and machine, whose connection it is man himself, as a sensible and sensible being.

not only in terms of making fabrics, the show takes place in spaces that already exist and that are deeply significant to the Zegna spirit. Models navigate their way through the nature reserve that is one product of Ermenegildo Zegna’s business.Therefore, it is a conscious production.


Fluidity and perfection dominate the collection, both in the structures and in the choice of colors. The volumes are clear and abundant, in combinations of clay, beef yellows, hydrangea roses, syenite gray, river stone blues, carabus greens and slate blacks; materials are light but firm – wool, hemp, raw fibers, linen, paper / silk, paper nappa, #UseTheExisting wool.

Experimenting with dropped shoulders, low necks, layered structures and a poetic feeling of functionality expressed by oversized pockets and zippers that facilitate volume expansion, Alessandro Sartori expands the sartorial search for new hybrid classes that define his vision of Zegna. Inspired by the osmosis of different worlds, he divides outdoor clothing into fabrics for shirts, and vice versa, giving the user complete freedom of combinations and interpretations when it comes to clothing. We find a feeling of comfort that is pure and uncomplicated, highlighted by the turtleneck that replaces shirts and shirts under blazers, by down coats and liquid colored pants that draw a long and carefree silhouette. Circular loafers with oversized soles and sandals that set the tone. Tie Dye prints benefit the layers of colors and textures, suggesting a greater symmetry between man and nature.

“A moment like this can easily lead to magnificent machine precision – says Artistic Director Alessandro Sartori – but at Zegna, respecting the deeply Italian humanist tradition, we believe that the human being is always located in the center, in perfect harmony with nature. Sensitivity and innovation are human qualities by nature, and are what bring out the best in machines. Without man, everything would be heartless. This project reflects the union of sensations, which is also a balance between the past and the future, between inside and outside, in a cohesive and at the same time multifaceted work “.

Translated from Spanish Miró means ‘ I watch, I look,…We felt Miro was the right word to use. Miro 4 You magazine offers a view, a reflection on fashion and the way fashion is presented, understood and thought. Miro 4 You Magazine  showcase his readers these different layers of fashion through interviews, editorials and lifestyle photography.

Miro Magazine is a platform where (gender) diversity, multicultural society, environment are put upfront.

What we see here in this time and space is just a mirror reflection of what we might really see.